Director, Partnership Activation

The Florida Panthers are hiring a Director, Partnership Activation for the corporate partnerships department at Amerant Bank Arena in Sunrise. The director looks after a set of the club's and the arena's corporate partners from onboarding through each season to renewal, and reports to the Vice President of Partnership Activation.

Each assigned partner is the director's account: activation, fulfillment, and the budget. That covers building marketing programs from new or existing inventory, getting partner artwork and promotion rules approved within Panthers guidelines, arranging partner tickets, suites, and trips, and handling coach and player appearances tied to sponsorships.

The role also plans the big partner events, such as the Partnership Summit and sponsor trips, and works with the community, digital, premium, and finance departments to deliver what each contract promises. At the end of the season the director writes a recap for every partner showing what was delivered and its value, and tracks return on investment with measurement tools. The sales team gets ideas from the director for new and renewing partners.

The job is full-time and on site at the arena, with evening, weekend, and some holiday work around events. The posting does not list pay.

• Run activation, fulfillment, and budget for an assigned group of corporate partners
• Build custom marketing programs for partners from new or available inventory
• Plan partner events such as the Partnership Summit and sponsor trips
• Arrange partner tickets, suites, and coach and player appearances
• Write season recaps showing contracted, paid, and bonus assets delivered
• Track partner results with measurement and ROI tools
• Suggest marketing platforms to the sales team for current and new partners

• A bachelor's degree or equal mix of education and work experience
• Seven or more years activating sports sponsorships across channels
• Experience with a CRM such as KORE or Salesforce, and with Microsoft Office
• Able to manage several projects at once and stay organized
• Available for evenings, weekends, and holidays around events
• Special event planning experience is preferred